Benefits of Going Digital
互联网优势
TotalApps is here to streamline the way organisations run, using digital technologies to add value, help businesses grow, streamline business processes and maintain websites, applications, social media and mobile apps.People, especially the younger crowd, are constantly using their mobile devices to engage with mobile media, access social networking, conduct online shopping, browse news etc. Moreover, smartphone functionality improves significantly, along with the 4G communication technology, mobile trading activities and business operations have became the mainstream patterns of commerce. If you aren’t there, you are missing out on the opportunities. Get to understand the real advantages of creating a web/mobile app for your business and you’ll find the answer.
互联网、移动科技及社交媒体作为企业的增值部分帮助企业更快速的发展，使企业的管理更加方便高效。当前互联网及移动科技已经密切融合到人们的日常生活中，特别是年轻的一代。如果年轻人是我们的未来，那么他们看重的东西就必将是发展的潮流。互联网及移动科技是引导企业发展的未来。
Mobile apps&Website reinforce your brand by increasing your visibility. An app&website give you an easy way to spread your products/services to your current and prospective customers. Whenever they want, they can just use it as a none-stop point to get all the info they need. Also this excites and interests customers and prospects to check out your updates regularly. This helps build loyalty with customers because your business is in front of them at all times.
移动APP和网站可以快速帮助您品牌的增长。手机应用和网站可以用最直观的方式把您的产品或是服务传播到现有或是潜在的客户中去。无论客户想要什么，他们只需要通过网站或者手机应用就能源源不断的获取所有想要的内容。同样对于有兴趣的顾客，他们也可以随时得获得最新的信息，从而提升您用户的黏性。移动APP和网站可以让您的产品或是服务无时不在的展现在用户面前。
Most shoppers cannot resist the temptation of a good deal or a great discount, especially when one stares at their face. And this is exactly what you can do with your app&website. Businesses are using apps and website to improve their processes and increase the level of accessibility their customers have to them. Also Engage customers with offers, new releases or products, and incentives in real time. Moreover, you can use their profile information and location to customize your offers to make them more attractive too.
大多数消费者很难抵挡打折优惠的诱惑，特别是在置身处地的时候。移动互联网给大部分消费者提供了一个模拟购物的大环境，让你通过屏幕就享受到真实的购物感受并且有效的加深了顾客对于商品的直观印象。移动互联网是一个可以让企业实时不间断与顾客交流的大平台，并且让顾客乐在其中。
Suppose you owns a book shop. And you know that many prospective customers walk by your store every day. An apparently easy way to promote your business is to create an offer that is simply too irresistible and notify about it in front of your store. What if you design an app or website that can help you to know each customer specific needs? You will be able to track metrics such as ‘number of views’ which provides an insight for you and grabs customers’ attention. This insight then allows you to breakdown what customers look at and you can feed different content or projects to different demographic groups.
假设你经营着一家书店，你发现每天都有许多潜在的客户从你店门前走过。有什么简单直观的方法可以去推广你的书店呢？一个让人无法拒绝的优惠促销会不会让更多路人驻足观看呢？如果有这样一款app和网站可以让你了解到每一个潜在顾客的心理需求呢？这款应用会给你提供数据支持并且可以让你深入了解潜在客户的不同需求。这样是不是会更好呢？
While it is often a hassle to receive and respond to a customer support request, the same becomes easy when you have an appropriate app or website to do it. A mobile app or website makes it easy to connect with you, and offer customers the tools to make it easier for them to use your product or service. Also apps or websites reduce costs of SMS messages and paper newsletters. They simplify communications by securely, instantly and directly messaging customers. In addition, apps and websites reduce staff workload by information requests and phone calls.
在面对客户各种各样千奇百怪的问题时，我们常常会感到头疼。一款可靠的app和网站可以是你很好的帮手，在你遇到客户寻求帮助时提供一个行之有效的平台，实时安全有效的沟通能缓解常规模式的业务延时并且提供安全保障。另外在业务高峰时，在线销售平台也可以有效的缓解业务压力。
According to the latest Institute of Practitioners in Advertising (IPA) TouchPoints survey, young people (aged 15-24) check their smartphones 387 times per day on average, compared with the adult average of 264 times. This makes millennials a very attractive audience to target with a mobile app. Also don’t forget that today kids are learning App Development in school!
根据最新IPA研究数据表明，15-24岁的年轻一代每天查看手机的次数在平均387次以上，对比一般成年人的每天264次，这充分说明了千禧一代作为当今移动互联网时代的主要适用人群，是不容忽视的目标客户群体。